Graphic Design - Cairo Studio
Customer Research
Trends Analysis
Competitor Review
Market Research
Brand Positioning & Architecture
Brand Naming & Strategy
Target Audience Discovery
Customer Journey Mapping
Post-launch Strategy
Art Direction
Brand Identity Design
Design Systems
Graphic Design
Motion Design
3D Design
Illustration
Digital Product Design
Packaging
Research
Strategy
Design
We build beautiful digital products and experiences for brands, organisations and agencies. We’re obsessed with technology and harness our skills in research and strategy, branding, UX/UI, and development to create impactful web experiences that drive value for our clients and their customers.
Process
Our comprehensive design process combines creativity with strategic insights to deliver visually compelling and cohesive designs. We focus on understanding your brand's essence and translating it into powerful visual narratives. Our iterative design approach ensures that each element is meticulously crafted to achieve maximum impact and engagement.
Discovery
The research phase of our graphic design process involves gathering and analyzing critical information about your business, industry, competitors, and target audience. This step typically includes brand questionnaires, workshops, and interviews.
Research is the cornerstone of our strategy. We leave no stone unturned in understanding your brand’s essence.
Define
In the define stage, we focus on honing and unifying various elements of your brand, including your origin story, brand values, target audience, brand personality, tone of voice, and stylescapes. This crucial step sets the foundation for your brand's visual and communicative strategy.
Design
The graphic identity serves as the face of your brand. Our team crafts a unique visual story that aligns with your positioning. This process includes developing a captivating logo, selecting brand colors, choosing typography, and incorporating graphic elements. Each component is designed to create a cohesive and impactful visual representation of your brand.
Roll-Out
A successful brand rollout is never a one-size-fits-all process. We collaborate closely with you to identify and create the design collateral that best aligns with your business goals. This ensures a tailored and impactful brand presence.
Handover + Visual Guidelines
We provide a comprehensive brand book that includes detailed guidelines for fonts, colors, and other design elements. This ensures consistency and ease of use, allowing anyone to work with your brand effectively.